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Marketing A.A. Degree

Full Time

This program roadmap represents one possible pathway to complete the program. Please see a counselor to create an education plan that is customized to meet your needs. This roadmap is not a guarantee of course availability or financial aid applicability.

Catalog:
2024-25
GE Pattern:
local AA/AS
Total Units:
64

First Year

Semester 1

15 Units
CAT. COURSE TITLE UNIT GE AREA
Req
BUS 300
Introduction to Business
3
Vb
Req
MKT 300
Principles of Marketing
3
Req
CISA 305
Beginning Word Processing
2
GE
ENGWR 300 / 480 H
College Composition
3
IIa
WC
GE
HCD 310
College Success
3
IIIb
GE
any PE activity course
1
IIIa

Semester 2

16 Units
CAT. COURSE TITLE UNIT GE AREA
Req
MKT 310
Selling Professionally
3
Req
BUS 310
Business Communications
3
RE
MGMT 304
Principles of Management
3
GE
HIST 311 / 484 H
History of the United States (1865 - Present)
3
Va
GE
STAT 300 / 480 H
Introduction to Probability and Statistics
4
IIb
MC

Second Year

Semester 3

18 Units
CAT. COURSE TITLE UNIT GE AREA
Req
MKT 314
Advertising
3
Req
BUS 340
Business Law
3
RE
ACCT 301
Financial Accounting
4
Req
CISA 340
Presentation Graphics
2
RE
BUS 330
Managing Diversity in the Workplace
3
VI
GE
ASTR 300
Introduction to Astronomy
3
IV

Semester 4

15 Units
CAT. COURSE TITLE UNIT GE AREA
Req
MKT 312
Retailing
3
RE
ECON 302
Principles of Macroeconomics
3
RE
MGMT 372
Human Relations and Organizational Behavior
3
RE
MGMT 142 / CISA 160
Project Management Techniques and Software
3
GE
PHIL 310
Introduction to Ethics
3
I

H honors courses

Explanation of Categories
Req Required Core A course that is required for this program
GE General Education A course that fulfills a specific general education requirement for a degree, which can be replaced with another course that meets the same requirement
RE Restricted Elective A course selected from a list of elective courses specified for this program in the course list in the catalog, which can be replaced with another course from the same list

Graduation Requirement

A course that fulfills a specific graduation requirement which can be replaced by another course that meets the same graduation requirement.

MC = Math Competency
WC = Writing Competency

Career path

Career Options:

This degree provides an opportunity for students to acquire knowledge and training for careers in sales, advertising, and marketing.

The competency-based curriculum is designed to prepare students for a variety of positions and to provide basic training for advancement to management positions.

Advising Notes:

  • Students can substitute ESLW 340 for ENGWR 300/480.

Scheduling Notes:

  • MKT 314 is offered in the fall.
  • MKT 310 is offered in the spring.

Other Notes:

  • Business students planning to transfer should consider the Business Administration AS-T degree. See a counselor and the catalog for more information.

Published April 13, 2024

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